Friday, August 31, 2007

HULU, here it is

‘NBC Universal and News Corp. have yet to name the joint- venture and for the moment it is being called New Site, now we call it HULU.....

Providence equity has put in 100 mio dollar to launch the youtube killer.

Will this challenge be real?

Let's forget the name and don't spend the Michael Arrington hours in it to discuss that, let's focus on the goals

What will they have to do to become the next 1 billion dollar initiative.
Have the greatest content, be easy, free or the best design?

Bokardo wrote an interesting post about it, : what it you tube was just lucky?

How does the buzz work and where and what are the moments of truth of the buzz.
Perhaps the answer for Bokardo´s blog will come when HULU becomes the next big thing, or won´t become this.

I really don´t have the answer. And why do they think there´s still a market to grab or to win new users.
What will the user interface be, what is the target group, who can do what in user generated content on the site?
A lot of questions, less answers. but we will try the beta and see what happens!


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